{"id":106,"date":"2022-01-22T22:01:51","date_gmt":"2022-01-22T19:01:51","guid":{"rendered":"https:\/\/www.evdentasarim.net\/blog\/?p=106"},"modified":"2022-01-22T22:02:04","modified_gmt":"2022-01-22T19:02:04","slug":"nedir-bu-seo","status":"publish","type":"post","link":"https:\/\/www.evdentasarim.net\/blog\/nedir-bu-seo\/","title":{"rendered":"Nedir Bu SEO?"},"content":{"rendered":"

Neredeyse aray\u0131p sordu\u011fumuz Google’da aramalar\u0131nda \u00fcst s\u0131ralarda yer almak \u015f\u00fcphesiz \u00e7ok de\u011ferli bir konum. \u00d6zellikle e-ticaret web siteleri i\u00e7in bu durum gelir bak\u0131m\u0131nda da olduk\u00e7a \u00f6nemli bir durum. Google’da arama yapan ziyaret\u00e7ilerinde %95’i ikinci sayfaya bakmamaktad\u0131r. Bu durum da ilk sayfada olman\u0131n ne kadar \u00f6nemli oldu\u011funa bir ba\u015fka \u00f6rnektir.<\/p>\n

Nedir bu SEO?<\/h2>\n

SEO (search engine optimization) T\u00fcrk\u00e7e olarak Arama Motoru Optimizasyonu anlam\u0131na gelmektedir. Google gibi arama motorlar\u0131n\u0131n kriterlerini sa\u011flay\u0131p, onlar\u0131n web sitenizi daha kolay anlamas\u0131n\u0131 ve web sitenizdeki sayfalar\u0131 SERP ( arama motoru sonu\u00e7 sayfas\u0131 ) b\u00f6l\u00fcm\u00fcnde yer almas\u0131n\u0131n sa\u011flanmas\u0131d\u0131r. Bu durum kolay gibi g\u00f6z\u00fcksede i\u00e7erisinde bir\u00e7ok kal\u0131p ve yer verilmesi gerek \u00e7ok\u00e7a \u00f6zel durum vard\u0131r. Arama yap\u0131lan kelime ile ilgili kaliteli, alakal\u0131, yararl\u0131 ve g\u00fcvenilir bilgiler i\u00e7eren sayfalar\u0131 \u00fcst s\u0131ralarda listelemeye \u00e7al\u0131\u015fan Google\u2019\u0131n algoritmas\u0131 son derece karma\u015f\u0131kt\u0131r.<\/p>\n

Google alaka d\u00fczeyini, web sitenizin i\u00e7eri\u011fini \u201ctarayarak\u201d ve bu i\u00e7eri\u011fin anahtar kelimelerine bakarak belirler. Ayr\u0131ca i\u00e7eri\u011finizin orijinalli\u011fine, t\u0131klama oranlar\u0131na, insanlar\u0131n sitenizle nas\u0131l etkile\u015fim kurdu\u011funa, sitenizde kalma s\u00fcrelerine, sitenizin mobil uyumlu olup olmad\u0131\u011f\u0131na, y\u00fcklenme h\u0131z\u0131na, sitenize ba\u011flant\u0131 veren di\u011fer web sitelerinin say\u0131s\u0131na, bunlar\u0131n alan\u0131nda otoriter olup olmad\u0131\u011f\u0131na da bakar.<\/p>\n

Google’\u0131n kendi i\u00e7erisinde bir\u00e7ok s\u0131ralama fakt\u00f6r\u00fc bulunmaktad\u0131r ve bu durum Google botlar ile s\u00fcrekli g\u00fcncel k\u0131l\u0131nmaktad\u0131r. Belli zamanlarda bu fakt\u00f6r \u00e7er\u00e7evesince a\u011f\u0131rl\u0131klar\u0131 de\u011fi\u015fir ve bu duruma dalgalanma ad\u0131 verilmektedir.<\/p>\n","protected":false},"excerpt":{"rendered":"

Neredeyse aray\u0131p sordu\u011fumuz Google’da aramalar\u0131nda \u00fcst s\u0131ralarda yer almak \u015f\u00fcphesiz \u00e7ok de\u011ferli bir konum. \u00d6zellikle e-ticaret web siteleri i\u00e7in bu durum gelir bak\u0131m\u0131nda da olduk\u00e7a \u00f6nemli bir durum. Google’da arama yapan ziyaret\u00e7ilerinde %95’i ikinci sayfaya bakmamaktad\u0131r. Bu durum da ilk sayfada olman\u0131n ne kadar \u00f6nemli oldu\u011funa bir ba\u015fka \u00f6rnektir. Nedir bu SEO? SEO (search engine… <\/i><\/p>\n","protected":false},"author":1,"featured_media":107,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-106","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-tasarim"],"yoast_head":"\nNedir Bu SEO? | Grafik & Web Tasar\u0131m Blog<\/title>\n<meta name=\"description\" content=\"Arama Motoru Optimizasyonu SEO nun ne anlama geldi\u011fi, \u00f6zellikleri, kriterleri hakk\u0131nda bilgilendirici i\u00e7erik.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.evdentasarim.net\/blog\/nedir-bu-seo\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nedir Bu SEO? | Grafik & Web Tasar\u0131m Blog\" \/>\n<meta property=\"og:description\" content=\"Arama Motoru Optimizasyonu SEO nun ne anlama geldi\u011fi, \u00f6zellikleri, kriterleri hakk\u0131nda bilgilendirici i\u00e7erik.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.evdentasarim.net\/blog\/nedir-bu-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"Grafik & Web Tasar\u0131m Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-22T19:01:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-01-22T19:02:04+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.evdentasarim.net\/blog\/wp-content\/uploads\/2022\/01\/nedir-bu-seo.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"860\" \/>\n\t<meta property=\"og:image:height\" content=\"550\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Yunus H. 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